The Canadian Journal of Dietetic Practice and Research is the official quarterly peer-reviewed online publication of Dietitians of Canada (DC)
Available exclusively online, it contains reports of original research and other articles that contribute to best practice in dietetics.
According to a 2012 Ipsos Reid poll conducted for DC, 90% of Canadians agree that dietitians are the leading authority for food and nutrition. The online Journal provides a unique opportunity to reach DC's 6000 members and subscribers with the latest program and product information. Every quarterly issue is promoted to all members of DC in several ways including on the member home page with additional promotion at the annual conference in June.
The Canadian Journal of Dietetic Practice and Research is the official quarterly peer-reviewed online publication of Dietitians of Canada (DC). Available exclusively online at www.dcjournal.ca, it contains reports of original research and other articles that contribute to best practice in dietetics. According to a 2012 Ipsos Reid poll conducted for DC, 90% of Canadians agree that dietitians are the leading authority for food and nutrition. The online Journal provides a unique opportunity to reach DC's almost 5,000 members and subscribers with the latest program and product information. Every quarterly issue is promoted to all members of DC in several ways including on the member home page.
Ad Specifications and Placement Rates
Ads appear on each page of the online Journal. Ad usage data available on request. Ads can be supplied in English and French. The Journal website is optimized for mobile devices.
File formats accepted*: GIF, JPG, PNG, AdobeFlash, SWF
Maximum file size: 75 KB
Maximum animation time*: 15 seconds
Audio: None
* For animated ads we recommend GIF file format. Flash files do not work on mobile devices
| Placement | Size | 3 mos | 6 mos | 12 mos |
| Leaderboard | 728 x 90 pixels | $1,800 | $3,300 | $6000 |
| Right big box | 300 x 250 pixels | $1,800 | $3,300 | $6000 |
| Skyscraper | 160 x 600 pixels | $1,800 | $3,300 | $6000 |
Rates include ad space and one electronic file upload to the website. Additional uploads and changes are billed at $100 per hour, in ¼ hour increments.
All advertising must comply with DC’s Advertising Terms and Conditions, and is subject to the approval of DC at its discretion. DC assumes no responsibility for any claims made in the contents of an advertisement.
Advertising Terms and Conditions
- Dietitians of Canada (“DC”) reserves the right to reject any advertising copy.
- DC reserves the right to insert a disclaimer and/or the statement: This is a paid advertisement.
- DC does not endorse any third-party products or services.
- Advertisements must be provided in either/both French or English.
- All advertisements must be approved by DC prior to publication and adhere to the following standards:
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- Advertising must not contradict the mission, policies or positions of DC.
- Advertising must be accurate and in good taste.
- Advertising must not contravene any federal food and drug acts, regulations, or standards including labeling, claims and advertising requirements.
- Advertising must not be deceptive or misleading.
- Advertising must clearly identify the advertiser.
- The Advertiser must have the right to display the advertisements.
- The name or logo of DC cannot appear on any advertisements.
For more information
Journal Advertising
99 Yorkville Avenue, Second Floor
Toronto, Ontario M5R 1C1
Tel: 416-596-0857
Email: [email protected]
